When you give someone a product they will either keep it or get rid of it quickly. Most of the time they get rid of it. This is because the product is often too flashy or it does not work well. People do not dislike things that are given to them for free. They dislike it when something is given to them that is not really useful. Learn more here!

The promotional products that people keep have one thing in common: they are useful. For example a phone charger that works well. A notebook that lies flat when you open it. A water bottle that does not leave a taste in your mouth. When something is genuinely useful people will always prefer it over something that’s just new and interesting.

Sometimes it is nice to surprise people with something.. This should be a quiet surprise, not something that is trying too hard to be noticed. For example a stress toy that is shaped like something.. Socks that have a joke on them that only certain people will understand. When someone thinks something is clever that is worth more than a lot of promotional products.

The weight of an object can tell you a lot about it. If something is heavy it feels like it is quality. If it is light it feels like it might not be very good. If you compare two objects people will often pick the one that feels heavier. This is because heavy objects feel more honest.

The best promotional products are the ones that understand how people live their lives. They know about the routines that people have like what they do at their desks or during their commutes. If a product fits into one of these routines people are more likely to keep it. This is because routines are hard to change.

People like it when brands can be funny in a way. This is better than trying too hard to be funny. When a brand can make a joke that feels real people will trust it more.

The color of a product is also important. A lot of the time people choose colors that’re safe but these colors are often forgotten. Colors that are more muted and thoughtful are more likely to be remembered. For example a pen that is a warm sandy color will stand out because it is not like pens.

Where a brand puts its logo on a product is also important. If the logo is too big it can look like the brand is not confident. When a brand gives its product some space people are more likely to like it. They will keep things that they like. The brand will benefit from this.